Domino is a game in which players place small rectangular tiles on their ends in long lines. Each domino has a number, and when the first tile is tipped over, it causes the next domino in line to tip over, and so on, until all the dominoes have fallen. Complex designs can be made by stacking and linking dominoes in this way. The game can be played by two or more people. The winner is determined by whoever has the most points after a given number of rounds. Points are awarded according to the number of pips on opposing player’s tiles (doubles count as either one or two, depending on the rules of the game), and double-blank tiles may be counted as 0 or 14.

Lily Hevesh has been making mind-blowing domino arrangements for more than a decade. Her YouTube channel has over 2 million subscribers, and she’s created domino sets for movies, TV shows, and even Katy Perry’s album launch. Hevesh has developed her own process for creating these massive structures, which involves considering a theme or purpose for the installation, brainstorming images and words she might want to use, and testing out individual pieces to make sure they work before assembling them into the final design.

Like many of us, Hevesh is a creative person with a lot of ideas. But it’s not always easy to decide which ideas to bring to life and which to let go. She often has multiple projects on the go at once, and her blog is filled with tips and advice for prioritizing your time.

A key part of her strategy is communicating with her audience and listening to their feedback. When she first started her YouTube channel, Hevesh was concerned that her videos might bore people or turn them off. But once she began focusing on what her audience wanted to see, things changed.

The same principle applies to building a successful company. Domino’s was struggling when David Brandon became CEO, and he quickly implemented new changes to help the company thrive. One of the most important changes he made was listening to employees. This included revamping the company’s leadership training program and college recruiting system, as well as introducing a more relaxed dress code.

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